London Times On Anti Male Advertising
New Column Criticizing Domestic Violence Arrest Policies
London Times Quotes Sacks, Nathanson, Young on Anti-Male Advertising
I'm quoted on the problem of anti-male advertising in the recent London Times piece Dorks, dweebs and dummies. The article discusses several anti-male ads.
One involved the 2004 anti-father Verizon ad "Homework," which depicted a bumbling, idiot father trying and failing to help his 8-year-old daughter with her homework, as his contemptuous wife tells him to leave her alone and go wash the dog. Several thousand of my readers and radio show listeners called or wrote Verizon, the Associated Press story on our campaign ran in over 300 newspapers, and the commercial ceased airing three weeks later. To learn more, see the campaign page here, and also my column Why I Launched the Campaign Against Verizon's Anti-Father Ad (Pasadena Star-News & others, 11/18/04)
The other anti-male ad discussed is the recent Trojan ad (called "When Pigs Fly," I think), which depicts men as pigs. I told the Times, "A boy looking at that would think that men are just inferior, disgusting animals and have to change and jump through hoops in order to be as good as women."
Below is the section of the article (penned by Dan Bell) which deals with American advertisements. Canadians Paul Nathanson and Katharine Young, authors of Spreading Misandry: The Teaching of Contempt for Men in Popular Culture, are also quoted.
